Heineken Experience

€ 21   € 18

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Important info

  • Opening hours:
    Mon - Thu: 10.30 - 19.30 h. 
    Fri - Sun: 10.30 - 21.00 h.
    July - August:
    Daily: 10.30 - 21.00 h. 
  • Special opening hours:
    24th Dec and 31st Dec: 10.30 - 16.00 h. 
  • Last admission:
    2 hours before closing time
  • Child age and price:
    0 - 11 years: free
    12 - 17 years: € 14.50
    Visitors under the age of 18 must be accompanied by an adult. 
    According to Dutch law and Heineken policy, alcoholic beverages won’t be served to visitors under the age of 18.
  • Location:
    Stadhouderskade 78, Amsterdam

What's included?

  • Fast-track admission
  • 2 free beers or soft drinks

E-ticket: No need to print your ticket!

  • Instant delivery via email
  • Show tickets on your smartphone
  Fast-track admission   2 free drinks

The Heineken Experience

The Heineken Experience is one of Amsterdam’s most authentic and famous attractions. The Heineken Experience includes an interactive self-guided walk through the factory, a Heineken tasting session, fun information about the company’s history and the Heineken logo and much more! Located in the center, this old factory used to manufacture all of the brand’s beer until 1988, when the main production line was moved to a larger facility outside the city due to overwhelming demand for the product. Nowadays it operates as a museum and tourist attraction which has been visited by millions of people from all over the world since it opened its doors in 2001. Get your pass for the Heineken Experience now and avoid long queues at the entrance!

Discover the fantastic Heineken Brewery Tour!

The Heineken Brewery Tour is an exciting high-tech multimedia experience available in several languages including English, French, Dutch, Russian, German, Chinese, Portuguese, Italian and Spanish. You can also download the Heineken Experience App to get the most out of your visit. The Heineken Brewery Tour takes you through the company’s history in a fun and interactive way. As you walk through the impressive old building you’ll be able to see the gigantic copper tanks that were used to brew the original Heineken beer, the company’s old advertisements, and even draft your own beer in the Heineken Museum bar. At the end of the Heineken Brewery Tour, which lasts around one and a half hours on average, you’ll be able to enjoy two complimentary drinks while you relax in the bar. Non-alcoholic drinks are also available and you can try your hand at drafting your own Heineken!

Get your tickets for the Heineken Experience!

The Heineken Experience is a one-of-a-kind attraction and definitely one of the best things to do in Amsterdam. Would you like to avoid long queues at the entrance of the Heineken Experience? No problem! Book your tickets to the Heineken Experience through our website and don’t waste a moment of your time with fast-track admission. Book your tour now and make sure you don’t miss it!

  • See all the best highlights in Amsterdam
  • Ticket valid for 24/48 h.
  • GPS Audio Guide in 18 languages
  • Panoramic roof for the best view
  • Free WiFi available on all buses and boats
  • Free Mobile app available
  • Free City map included
  • Discount tickets for museums and attractions available


City Sightseeing Amsterdam will save you time and money during your stay in Amsterdam. Choose between a 24- or a 48 hour ticket and see all the best highlights in Amsterdam. You can hop on and off the buses and boats at every stop. The GPS audio guide on board is available in 18 languages and free Wi-Fi is included on all buses and boats. Download the free app and get a live view of what the routes of the buses and boats are, so you can reduce waiting times to a minimum. Get your tickets now and enjoy your holidays in Amsterdam to the fullest!


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